October 9, 2024

In this episode of the Tailwind Marketing Podcast, Carlos Corredor chats with Bijan Abrahim, a Senior Sales and Marketing Officer at theITSupportCenter. They dive into how traditional sales tactics like cold calling still hold strong in the tech world despite modern alternatives. Bijan shares his journey, including the challenges of targeting busy IT leaders, the evolving landscape of sales strategies, and the role of AI in customer support.